TheOwners.co and the Maximum Value Community
The resource for business owners to share wisdom, insights, experiences, resources – around the topics of enhancing business value or preparing for exit
"Join a Network of Owners, Experts, and Operators and access a collaborative community where you can review best practices, read posts from other business owners, ask for advice, and network – all with one purpose: To maximize the value of your business.”
Join your community and connect with other business owners, all striving to maximize value before an eventual sale. This is a confidential, safe space by owners, for owners

you have options

Maximum Value Council

the peer advisory council for business owners

It takes a lot of time and energy to be an effective Owner every day. It’s lonely in your position. Sometimes you need to be held accountable and told the unbiased truth. You may not have put your own group of objective, experienced advisors together to facilitate effective strategic decisions about next steps but we have put your own group of advisors together to accomplish this.

BUT WE DO

Benefit from our community of owners to act as your board of advisors — and you as theirs — in a confidential environment you can trust. We match you with the best peer group for you and provide you with experienced moderating in a proven format.

Value Proposition of Maximum Value Council

Is a peer advisory group for me?

What is it?

A peer advisory council is a hand-picked group of 8 to 12 business owners who help each other identify and capitalize upon their opportunities, and  discover insights into their toughest challenges. 

Council members must be 1) from non-competing industries, 2) unbiased, with  no conflicts of interest, and 3) committed to confidentiality and accountability. 

Each council meets once per month for half a day, and creates deep, trusting  relationships that one member described as “the best friends I see only three hours per month.” There truly is nothing like the relationship that quickly  develops with people who are going through exactly what you are.

Why do I need this?

It’s Lonely At The Top.

You Face New Challenges, Opportunities, Problems, and Issues Regularly. A Table full of Owners may have already experienced these and can weigh in for you.

Employees, clients, vendors, family, and friends will never tell you what you really need to know, even if they want to, because they often don’t understand the complexity of what you’re talking about.

Insiders have their own biases and conflicts of interest to cloud their judgment. They simply have a different perspective.

But peers, real peers – people who run a company of a similar size and scope – know exactly what you’re talking about.

They share your perspective and have “been there, done that.” Because they speak your same language, yet have their own unique experiences, they bring solutions and insights you never considered, and opportunities you never even conceived.

How does it work?

We do the legwork, considering dozens of factors during a discovery interview to decide if a business owner is even eligible for membership  and, if so, on which individual council they would best fit.

When the optimal members are identified, the council begins meeting once  a month for half a day. All you have to do is to commit to being open, honest,  and prepared each month with non-urgent, vision-based needs ready for your  council members’ insight.

Do I Really Have Time For This?

It’s ROI – Return on Involvement.

An Hour Spent in the Meeting Typically Generates 3 to 4 hours of time saved in the office. Resources, answers, new looks, efficiency…

Is It Worth The Money?

Challenges, Opportunities, Problems and Ideas – They Can Represent Costs, Savings, New Profits…

What Could an Owner From Another Industry Know About My Business?

Possibly Nothing!  But it is not simply about your company, your industry, your customers and competitors, your operations.

It is About Solving Problems, Opportunities Challenges and Ideas – Universally.

And You May be able to weigh in and help your peers, as well!

Why do Members join our mastermind councils?

COMMUNITY

Be part of a global community of CEO’s

TOOLS

Utilize practical concepts to expand your leadership as a CEO

SAVE MONEY

Make the best decisions, not just good decisions

CONTINUOUS LEARNING

Find out what you don’t know you don’t know

STRATEGIC THINKING

Take time to think & run the business proactively, not reactively

CONFIDENTIALITY

Ensure you can speak openly about any topic after signing an NDA

SAVE TIME

Solve challenges and make hard decisions faster with experienced insights

GAIN ENERGY

Positive reinforcement from other successful Owners

SAFE HAVEN

Be vulnerable and have others’ support when needed most

EXPERIENCE COMRADERY

Develop the most trusted peer relationships

exit success often depends on having the right network, and perhaps a safe space to ask questions and benefit from the experience and judgment of others.